Welcome to Calque Marketing: The B2B CMO’s Best Content Friend

Reach your buyers and goals with content leadership and execution you can count on.

Definition and pronunciation key for the word "calque." A calque is a loan translation. A word borrowed from another language

The Calque Story

Calque Marketing 1

Calque? Good question.

A calque is a phrase translated word for word from another language. A perfect example is “point of view,” a calque of the French “point de vue.”

It’s not just that words matter. It’s that hearing and using your customers’ words—and their point of view—matter most.

That’s why we started Calque Marketing: to put your audience’s words and wants on center stage with marketing programs and content that resonate.

Our work and words get results. But more than that, we guide your team to succeed over the long haul.

Want to know more? Read on or drop us a line.

 

Black and white icon of clipboard containing x's and o's similar to a football play to illustrate content strategy

Content Strategy & Marketing